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Erika McInerney

Erika McInerney

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Marketing & PR


I founded Mac&Ernie to provide social media training, strategic marketing and an understanding of why customer experience matters - to small businesses and community organisations throughout Gippsland and regional areas of Australia.

There is nothing I love more than providing my clients with ‘oh wow!’ moments; those times when you learn something new, and immediately wonder how your business ever lived without it. That happens a lot because even though social media and digital marketing has been around for a long time, it's still very new to many business owners - especially because it changes so often!

With over 25 years of marketing and advertising experience, a stack of qualifications and a proven track record of putting social media to work for business, I am well placed to help you navigate the sometimes-confusing world of digital and social marketing.

My workshops, one-on-one sessions and strategic marketing advice provide practical, accessible and customised advice that you can act on immediately. I also create custom workshops for larger businesses wanting to upskill staff or start a social media or marketing strategy from scratch.

Looking to collaborate with:

Business Coach

Graphic Designer

Website Designer


My Offers
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